Privacy Policy

1. Who we are

Using Blockchain Ltd ("Using Blockchain Ltd", “Using Blockchain”, "UBC Digital", “we”, “us”) provides an UBC Digital suite of technologies to publishers for use on their websites (“UBC Digital Tools”). UBC Digital Tools provide website owners with the capability to engage users of their websites with social networks and other destinations via a browser plug-in or website plug-in. With UBC Digital Tools, publishers can (i) enable users to share, follow, view, recommend and interact with the publisher’s content, and (ii) collect information from those users as a result of their visit. The UBC Digital Tools are available for download through UBC.Digital or through selected third party sites.

This Privacy Policy applies to the processing of personal information by Using Blockchain Ltd of:

When interacting with our websites, you also have the ability to link or connect with non-Using Blockchain Ltd websites, services, social networks, applications or other features. Enabling these features will lead to other parties than Using Blockchain Ltd processing information about you. Using Blockchain Ltd does not have any control over these features of other parties. We encourage you to review the privacy policies of these parties before using these features. This UBC Digital Privacy Policy (also referred to as the “Privacy Policy”) informs consumers about the collection, use, sharing, and selling (collectively referred to as “processing” or “process”) of your personal information in connection with Using Blockchain Ltd's provision of the UBC Digital Tools and UBC Digital Sites. It also explains the privacy rights you have in relation to these processing activities. When you interact with a website on which a publisher has installed UBC Digital Tools, your direct interactions are primarily with that publisher. In our UBC Digital Terms of Service with the publisher, we require that the publisher informs you directly of how it collects and uses your personal information in this context, and gets your consent where appropriate. We may then also receive information about you via your interactions with the publisher’s UBC Digital Tools, so this Privacy Policy informs you how we process that personal information. This Privacy Policy was last updated on June 25, 2020. However, the Privacy Policy can change over time, for example to meet changing business or legal requirements. The most up-to-date version can be found on this website. In case there is an important change that we want to highlight to you, we will also inform you in another appropriate way (for example, via a pop-up notice or statement of changes on our website).

2. What personal data we collect and why we collect it

2.1. Scope

As described above, this Privacy Policy applies to information received via UBC Digital Tools installed on a publisher’s website (“Publisher Site”) or received via UBC Digital Sites ("UBC Digital Data"). “Publisher” means the owner or operator of a Publisher Site that incorporates and displays the UBC Digital Tools and makes the UBC Digital Tools available to you other than by visiting UBC Digital Sites. Specific pieces of information about you that Using Blockchain Ltd may be collect and process includes:

Please note that Using Blockchain Ltd does not control the content that you may post to UBC Digital Communities forums or social networks; in some cases, such content may be publicly available on the Internet. You should carefully consider whether you wish to submit personal information to these forums or social networks and whether you wish to make your profile available to other users, and you should tailor any content you may submit accordingly.

2.2. Why we use your personal information

We may use personal information for the following business purposes:

We may use personal information for the following commercial purposes:

We may also use the names of company CEOs to provide select services to Using Blockchain Ltd customers which may include publicly-available information regarding names of company CEOs.

3. Who we share your data with

3.1 Sharing within Using Blockchain Ltd

UBC Digital Data can be shared globally throughout Using Blockchain Ltd organization for business purposes, as specified in Section 2.2. Using Blockchain Ltd employees and representatives are authorized to access personal information only to the extent necessary to perform their job functions.

3.2 Sharing with third parties

We may share personal information with the following third parties for a business purpose:

We may share personal information with the following third parties for a commercial purpose:

When third parties are given access to personal information, we will take appropriate contractual, technical and organizational measures designed to ensure that personal information is processed only to the extent that such processing is necessary, consistent with this Privacy Policy, and in accordance with applicable law.

4. How long we retain your data

Using Blockchain Ltd maintains personal information for the following retention periods:

5. What rights you have over your data

If you have an account on this site, or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, or security purposes. We provide multiple choices in respect of the information we process about you:

You can exercise these choices in accordance with applicable laws as specified on our Privacy Choices page, or by filling out our inquiry form. Opt-out and object to our use of personal information. Using Blockchain Ltd offers multiple ways for you to opt out of third party sharing or selling and object to our use of your personal information as described in this Privacy Policy.

Please note that if you opt out using the first two opt out tools, you may still temporarily receive marketing due to marketing campaigns already underway. However, you will be opted-out of all future marketing campaigns that use the UBC Digital Data. Also note that the first two opt out tools are currently cookie-based and prevent Using Blockchain Ltd from using, sharing, or selling your personal information for interest-based advertising on the browser on which they are installed. As a result, the opt out will only function if your browser is set to accept third-party cookies and may not function where cookies are sometimes automatically disabled or removed (e.g., certain mobile devices and operating systems). If you delete cookies, change your browser settings, switch browsers or computers, or use another operating system, you will need to opt out again. Using Blockchain Ltd does not use persistent, unique identifiers to revive a previously opted-out profile or deleted cookie. Access personal information In order to exercise your right to access your online information, you can use the UBC Digital Data Registry (“Registry”) to view the online segments Using Blockchain Ltd has associated with your device. By accessing this Registry, you can view the types of third-party interest segments that are shared with or sold to Using Blockchain Ltd customers. Please note that the interest segments you see within the Registry is information about you from the profile associated with the specific browser, computer or device that you are using to visit the Registry. You may see different segments when viewing the Registry from a different browser, computer or device. We therefore recommend using different browsers and devices when accessing the Registry. Delete personal information You can erase or delete the UBC Digital Data Using Blockchain Ltd is processing about your device or remove segments in the Registry by opting out of Using Blockchain Ltd services using the opt-out tool.

6. Dispute resolution or filing a complaint

If you have any complaints regarding our compliance with this Privacy Policy, please contact us first. We will investigate and attempt to resolve complaints and disputes regarding use and disclosure of personal information in accordance with this Privacy Policy and in accordance with applicable law. You also have the right to file a complaint with a competent data protection authority if you are a resident of a European Union member state.